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Tags: Gay Men’s Health Crisis, GMHC, HIV/AIDS, Kiss & Tell, Marjorie Hill, Memsor Kamarake, Merrell Hollis, Mike Ruiz, New York
I love the hair on the second couple!
I think if the campaign really wants to take off, they should have supporters send in their own photos showing togetherness like the ones above and a little blurb about themselves and how they have kiss and told.
I also hope with mused mag's help, it will reach a lot more people.
Since this campaign has celebrity endorsers, this could be very effective. As with the "I Love My Boo" campaign, it had the ability to be effective considering they had a pseudo celeb, but a campaign is only as strong as it's backing names and faces.
For this campaign to REALLY be advantageous to the young black and latino demographic, it has to be advertised properly. If the message of the campaign or the Ad is not being seen or spoken every day it won't go as far as it should/could.
Thanks for putting the message out about this campaign!!! Which is very well executed I might add...
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