By now you should have seen all the promotions of the soft-porn movie known as Magic Mike. The cast made up of Hollywood heartthrobs Matthew McConaughey, Channing Tatum and Alex Pettyfer has made rounds on daytime television shows and online media sites/ads. The movie follows ‘Magic Mike’ (Tatum) as he navigates his way trough life and working at a strip club. Not to spoil anyone’s fun but the film is nothing shy of body rolls and cock popping in the face where the actors exploit the strip club industry.
Even if you haven’t seen the movie yet, you cannot deny the lack of diversity in the film. Yesterday, the New York Times reported on how the movie attracted and marketed towards gay men. In the article, “‘Magic Mike’ Is Big Draw for Gay Men” writer Erik Piepenburg recalls his experience at Clearview Chelsea Cinemas in Manhattan.
Piepenburg talks with a few attendees and found this about the gay members in attendance:
“It’s a fun night out with a bunch of gay friends to go see a movie about hot boys,” said Aaron Rhyne, 32, a theatrical projection designer who saw the film with about 10 friends. “We’ve been throwing the trailer around, laughing about it.”
Mr. Rhyne wasn’t alone in organizing a group. While the scene at Chelsea Cinemas may have been more raucous than most, interviews around the country indicated that gay men have been flocking to Magic Mike in numbers not seen since the release ofI Brokeback Mountain in 2005. But unlike that film, about two cowboys in love, there’s nothing explicitly gay about “Magic Mike.” Unless you count muscled men thrusting their pelvises without pants. That was enough for Bill Venne and his friends.
“Let’s be honest: it’s men taking their clothes off,” said Mr. Venne, 49, who lives in Minneapolis and saw “Magic Mike” on Sunday with 16 gay men and one straight woman. “It’s the kind of thing you want to see, but not by yourself. A middle-aged gay guy in the audience might as well be wearing a trench coat.”
Without denying the marketing appeal of shirtless men, the movie has been promoted heavily in the gay community. The writer highlights that movie star Tatum was featured on OUT Magazine, gay pride events and even a parade float dubbed as “Magic Mike.”
Although the premise of the story claims the movie was a big draw for gay men, data shows that women still came in large crowds to see the movie. According to the database BoxOfficeMojo.com, 73 percent of the audience for “Magic Mike” was female. And around 60 percent of women who saw the film went with more than two other people, according to a spokeswoman for Warner Brothers. Would it be safe to assume the other 27 percent of the audience were men?
On the surface we know that, Magic Mike isn’t a gay movie. It’s not the next Brokeback Mountain or Jumping The Broom, besides the fact of good looking naked men. After viewing the movie, the film is a basic plot about male strippers and the women who love them. I haven’t heard of any of my friends going to the see the movie. Negating the fact that blacks and white gay men have different cultural experiences, I can only imagine the amount of attraction to successfully draw in blacks.